< Back to Instructors

Shannelle Armstrong-Fowler Photo

Shannelle Armstrong-Fowler

Leveraging her experience as an award-winning retail executive, Shannelle Armstrong-Fowler teaches Fashion PR, Social Media and Digital Strategy. Her professional accomplishments include managing public relations for McDonald’s, Sears and Kmart. She also founded Haute & Co. Bridal™ Boutique and REVOLUTION Bridal™.

Armstrong-Fowler earned her master’s degree in Political Management from The George Washington University and has a bachelor’s degree in Administration of Justice from Virginia Commonwealth University.

Course: Digital Strategies for Online Branding

I’ve been in communications for almost 20 years, I started in government relations and went on to corporate communications. When I started my own business, I used social media and digital communications exclusively to drive brand awareness and build my customer base.

Impact of Social Media According to Shannelle