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Entrepreneurship for the Gig Economy

The Entrepreneurship for the Gig Economy Certificate provides learners skills and competencies in self-management and entrepreneurship, social media strategy and creative writing to springboard individuals into self-sustaining careers. Students will learn the core principles and strategies of self-promotion, financial management, career planning, literary and stylistic approaches in different genres and social and digital brand building best practices. These instructor-led courses are taught by industry experts and students learn through hands-on application of real-world examples and concepts. Completing this certificate empowers learners to take advantage of their creative ideas and pursue employment opportunities in the rapidly growing, project-based gig economy.

Certificate Courses

Creative Writing and Storytelling Essentials

There’s a story inside you waiting to be told, and in this introductory creative writing and storytelling course, you’ll nurture…
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Digital Strategies for Online Branding

Do you know how to build your personal brand or generate brand awareness in a corporate setting? In this course,…
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Self-Management and Entrepreneurship

Build your skills as a creative entrepreneur in this Self-Management and Entrepreneurship course with Columbia College Chicago Online.
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Shannelle Armstrong-Fowler Photo

Shannelle Armstrong-Fowler

Leveraging her experience as an award-winning retail executive, Shannelle Armstrong-Fowler teaches Fashion PR, Social Media and Digital Strategy. Her professional accomplishments include managing public relations for McDonald’s, Sears and Kmart. She also founded Haute & Co. Bridal™ Boutique and REVOLUTION Bridal™.

Armstrong-Fowler earned her master’s degree in Political Management from The George Washington University and has a bachelor’s degree in Administration of Justice from Virginia Commonwealth University.

Course: Digital Strategies for Online Branding

I’ve been in communications for almost 20 years, I started in government relations and went on to corporate communications. When I started my own business, I used social media and digital communications exclusively to drive brand awareness and build my customer base.

Impact of Social Media According to Shannelle
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Justin Sinkovich

Throughout his career, Justin Sinkovich has started a record store and music venue, managed a record label and founded multiple music startups, including Epitonic.com, one of the first and most influential MP3 websites. His first record store, Landspeed Records, won “Best New Business” of the year (Metro Pulse).

In 2011, the music discovery startup—Epitonic, had grown to include a music and comedy festival, a live recording session series, a record label and a management company. While teaching full time, Sinkovich remains an active entrepreneur, consultant, producer and musician.

Course: Self-Management and Entrepreneurship

"Self-management and freelancing has a very realistic approach to life. Making the tasks more personal and implementing them in the class makes me feel like I can do this in the future."

— Camila R., Columbia Online Studeney
Sam Weller Photo

Sam Weller

Sam Weller is a fiction and nonfiction writer. Weller is an award-winning author and writer of the national bestseller, The Bradbury Chronicles: The Life of Ray Bradbury. He co-edited the short fiction anthology Shadow Show: All-New Stories in Celebration of Ray Bradbury, and in 2014, the graphic novel adaptation of Shadow Show was published. Weller is a frequent lecturer on the life and legacy of Ray Bradbury and has given more than 350 talks worldwide.

Courses: Creative Writing and Storytelling Essentials, Creative Storytelling Featuring Ray Bradbury

Each lesson reveals the endless possibilities our writings can accomplish. Through this, I believe it will further our expectations and ambitions as we delve deeper into the world of writing. It opens worlds, such as the lesson revolving around forms of narrative that could really be useful in times of struggle.

— Cristian R., Columbia Online Student

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