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Businesses across every industry are quickly catching onto the disruptive power of blockchain technology. Despite its early ties to cryptocurrencies, the benefits of blockchain reach far beyond Bitcoin. Blockchain provides a new way to build networks and store data across a protected hyperledger rather than stored in a single hub. The results are improved speed and efficiency as well as unhackable security, which is opening up unprecedented growth opportunities as businesses rush to get in on the ground floor. In Blockchain for Business, you’ll develop a working knowledge of blockchain basics while exploring current and potential benefits of integrating the technology into any business.

who should take this course?

This introductory blockchain course is ideal for anyone looking to integrate blockchain into the future of their business. By teaching you current applications and how to create your own whitepaper, students will walk away with a clear strategy for blockchain implementation.

Course pricing and details:

  • 3-Credit Tuition: $897
  • Non-Credit Tuition: $705
  • Fees: $40 Registration Fee (required for both credit and noncredit options)
  • Duration: 8 Weeks

Course Outline

Week One

  • The Fifth Evolution
  • Why Blockchain?
  • The History of Blockchain
  • Blockchain Terminology
  • The Technology Behind Blockchain
  • How Does Blockchain Work?

Week Two

  • Introduction to Crypto-Assets
  • Cryptocurrencies
  • Platform Tokens
  • Protocols and Utility Tokens
  • Security Tokens
  • Additional Tokens
  • White Papers

Week Three

  • Problems in Advertising and Media
  • Blockchain Solutions in Advertising and Media
  • Blockchain Use Cases in Advertising and Media

Week Four

  • Problems in the Legal Industry and Blockchain Solutions
  • Blockchain Use Cases in the Legal Industry
  • Problems in Trade and Blockchain Solutions
  • Blockchain Use Cases in Trade
  • Problems in Banking/Payments and Blockchain Solutions
  • Blockchain Use Cases in Banking/Payments

Week Five

  • Problems in Healthcare and Blockchain Solutions
  • Blockchain Use Cases in Healthcare
  • Problems in Real Estate and Blockchain Solutions
  • Blockchain Use Cases in Real Estate
  • Problems in Energy and Blockchain Solutions
  • Blockchain Use Cases in Energy

Week Six

  • Blockchain Limitations
  • Regulation
  • Technology
  • Security
  • Overcoming Challenges

Week Seven

  • Is Blockchain the Right Option?
  • Blockchain Data
  • Implementation

Week Eight

  • The Future of Blockchain
  • Blockchain 2.0
  • Regulation

Stack to Earn a Professional Certificate

Blockchain for Business can be applied to the following certificate programs:

Emerging Technologies for Business Professional Certificate
General Creative Studies Professional Certificate

Course Author

Course Author

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Gordon Meyer Photo

Gordon Meyer

Gordon Meyer is a Blockchain Marketing and Branding Consultant with 20+ years’ experience in the advertising and marketing industry. Gordon specializes in disruptive companies with an expertise in immersive technology. Gordon was previously the VP of Marketing for Lampix, the first hardware and software solution that turns any surface into a smart augmented reality surface, as well as the VP of Marketing for the PIX token, an ERC-20 crypto token for the exchange of machine learning training data.

Gordon has worked in virtual reality as Head of Marketing for YouVisit, an immersive technology and services company with clients across education, travel, brand marketing and digital agencies. Gordon has been featured on NPR’s All Tech Considered, as well as publications such as INC Magazine, Chicago Tribune, Skift and Brandchannel among others. In 2018, Gordon was named one of the “30 people to watch in Augmented Reality” by Next Reality News who said, “Gordon Meyer gradually became one of the loudest and most high profile voices pushing AR forward, far away from Silicon Valley on the East Coast.”

Course: Blockchain for Business

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