Course Sessions
Fall Term 2 Start
Oct 23

Overview

Being a successful creative also means being a great entrepreneur. Develop practical strategies for managing and monetizing your creativity in this introductory entrepreneurship course. You’ll learn how to navigate the professional world as a working artist and build a self-sustaining career doing what you love. This course will give you the expertise you need to run a small business, work as a freelancer and thrive in your everyday life.

Why Study Self-Management and Entrepreneurship?

Creativity is a commodity. Besides honing your craft, you need to know how to create a career plan, promote your skills and find clients if you plan to make a business out of being creative. Management skills are at the core of your success as an artist and as an entrepreneur.

Creatives from all industries – film, music, TV, photography, theater, writing – can benefit from learning to navigate the legal, financial and promotional aspects of being a working artist.

What You’ll Learn:

  • Gain an understanding of the matrix of skills, promotional vehicles and revenue streams in the arts and industries.
  • Discover the fundamentals of career development and business acumen.
  • Develop a web portfolio of your work and learn how to brand yourself.
  • Determine how to price your work, manage your projects, network, start a business, protect your intellectual property and more.
Justin Sinkovich Photo

Justin Sinkovich

Throughout his career, Justin Sinkovich has started a record store and music venue, managed a record label and founded multiple music startups, including Epitonic.com, one of the first and most influential MP3 websites. His first record store, Landspeed Records, won “Best New Business” of the year (Metro Pulse).

In 2011, the music discovery startup—Epitonic, had grown to include a music and comedy festival, a live recording session series, a record label and a management company. While teaching full time, Sinkovich remains an active entrepreneur, consultant, producer and musician.

Course: Self-Management and Entrepreneurship

Self-management and freelancing has a very realistic approach to life. I feel no extra theories are being taught that later on, I will not use. Making the tasks more personal such as the current project I'm working on, and implementing them to the class, makes me feel like I can do this with future ones.

Student Experience of Camila R.

Need more info?

Contact our advising team at advising@online.colum.edu or call 312-369-5646 (JOIN) to learn more and enroll.

Contact an Advisor